Removals quotes and surveys
Separate home moves, office moves and packing. Match campaigns to capacity on the dates prospects are likely to need.
Google Ads for removals companies
A Friday move with stairs at both ends can take a crew all day. Ask for both postcodes and the access before you quote, then compare moves secured with a deposit.
Request a consultation
Separate homes, offices and packing
Qualify and measure enquiries
Collect the move date, origin, destination and access. Measure surveyed moves and deposits paid.
Ask for both ends of the move
A quote from one postcode is half a quote. Date, access and the destination change the van and the people.
Moves that need different crews
A home move
Ask for the date, from and to, and stairs or lifts. A local flat and a long-distance house are different campaigns.
An office move
Ask whether it is in hours and what has to move. This is not a bedroom move.
Packing only
Advertise it if you sell it. Otherwise it fills the form with work you do not want.
What the survey should start with
Move date, origin, destination and access. Measure surveyed moves and deposits paid. A quote with no date is not a hold on a van.
What this looks like in practice
A Friday move with stairs at both addresses can tie up a crew all day. Ask for both postcodes and access before giving a quote, then compare moves secured with deposits.
Questions before you spend on ads
What details make a removals quote realistic?
Ask for both postcodes, dates, stairs and parking. Track deposits after access and crew requirements have been checked.
How do I work out what I paid for the work?
Add Google ad spend and management fees, then divide that by the number of moves secured linked to those ads. Include any setup fee in a separate first-month calculation. Use the same period for spend and results, and keep repeat calls, cancellations and unfinished enquiries out of the final count.
Questions from local owners
Should long-distance and local moves share ads?
Split them if the pricing and the vans differ. Local moves can look cheap and spend a budget meant for bigger jobs.
What should customers send?
Both postcodes, the date, and photos or a note of stairs and parking.
What is a result?
A deposit for a move you can crew.
Plan your campaign
Explore related businesses
Talk to us about your Google Ads
Tell us what you want to sell, where you can travel and which enquiries are worth taking.
Request a free consultation